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This website ryan-jenkins.com has the following on the homepage, "HOW SHAKE SHACK IS WINNING THE BETTER BURGER REVOLUTION BY ATTRACTING MILLENNIAL EMPLOYEES AND CUSTOMERS." Our analyzers analyzed that the webpage also said " In 2004, Danny Meyer opened a burger stand in Madison Square Park named Shake Shack." The Website also stated " Today, Shake Shacks 66 locations average 4 million in store performance which is more than twice McDonalds average store performance within the United States. Heres how Shake Shack is dominating Americas largest dining out category and attracting Millennials. How Shake Shack Is Attracting Millennial Customers." The website's header had Millennials as the most important search term. It was followed by Generation Y, Leadership, and Next Generation which isn't as highly ranked as Millennials. The next words they used was Social Media. Technology was also included but might not be viewed by search crawlers.